Know your privacy rights.

The well-known social networking website - Facebook in privacy breach. Some of its applications have been transmitting identifying information to advertising and internet tracking companies. Nevertheless, facebook says it will introduce new technology to contain the breach as well as disable those applications that violate the terms.

As a facebook user, we should know how to protect our privacy by adjusting the given privacy settings to prevent account from hacking, and to avoid information being accessed by the third party.
Here are the 10 Privacy Settings that facebook users should know: -
#1 remove yourself from facebook search results.
#2 remove yourself from google
#3 avoid the infamous video/photo tag mistake
#4 protect your photo album
#5 prevent stories such as relationship status from showing up in your friend's news feeds
#6 protect against published application stories
#7 make your contact information private
#8 avoid embarassing wall post
#9 keep your friendships private
#10 use your friend lists

(O'Neill, 2009)

In Malaysia, the Malaysian Parliament has recently passed the bill of personal data protection. It is now known as Personal data protection act 2010. However this act is only for personal data such as passport/identity card number, telephone number, photograph, fingerprint, DNA in respect of commercial transaction only. Social media networking such as Facebook and Twitter are not subjecting to the website. (Foong, 2010)


Social network like Facebook is really useful to drive traffic to another website. It's ethical to use social networking websites to spread the message to people who are interested provided you did not spam their page.
Here are some ethics in social network marketing :

• get involved in group that are related to your area, contribute, communicate and make friends that are genuinely interested in your business.
• try to avoid direct marketing platitudes when you begin to publish more content on the website
• don't overdue your titles try to lure clicks from visitors
• never use the contribution in social network websites to unfairly criticise competitors
• be aware of online copyright issues

(Bier, 2010)



References :

O'Neill, N 2009, 10 Privacy setting every facebook user should know, All facebook, viewed on 10 November 2010, http://www.allfacebook.com/facebook-privacy-2009-02


Foong, CL 2010, Personal data and the law, The Star online, viewed on 10 November 2010, http://www.thestar.com.my/columnists/story.asp?file=/2010/8/5/columnists/putiklada/6796369&sec=Putik%20Lada


Bier, C 2010, Ethics in social network marketing, Ezinemark.com, viewed on 10 November 2010, http://business.ezinemark.com/ethics-in-social-network-marketing-16c7aef674c.html